The Builders Ladder - Podcast Episode

Turn Your Website into your Company’s Sales Rep

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EPISODE Notes

You spend significant dollars on building a pretty and sleek-looking website, but it’s not generating any new clients for your business.

Most construction companies fall into common website pitfalls that don’t help get leads. Metrics don’t matter if you’re not converting traffic to sales. But don’t ditch your website yet! In this episode, we’ll show you how to optimize it into a lead-generating machine.

Say hello to our mate Matt, a former plumber turned lead generation expert. He founded Tradie Web Guys when he saw the problems tradies face in marketing. Today, he shares his insider secrets on helping trade businesses thrive online. Starting from scratch? Revamping your existing website? This episode is for you.

“The key thing you want to consider if you’re a business owner out there would be ‘am I making this easy enough for potential customers or visitors to get in contact with us and ask questions?’” – Matt Jones

Join Marti and Matt as they discuss:

  • Building a successful business with lead generation and nurturing (00:56)
  • Driving traffic to a home renovation website through targeted ads (09:35)
  • Sales cycles and marketing for home renovation businesses (13:36)
  • Marketing strategies for builders to generate high-quality leads (21:57)
  • Using education to grow and nurture leads (24:38)

Don’t let your website hold your business back any longer! Listen to this episode and start generating the leads your business deserves.

Resources Mentioned

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About Your Hosts

Too many building company owners work long hours for very little profit, aren’t able to spend time with their families, and are stressed to the limit.

This is not your fault.

You can be the best builder in the world but trade school doesn’t teach you how to run a business.

This is why we created The Professional Builder.

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Our proven systems have been used by 5,000+ builders from New Zealand, Australia, USA, UK, Canada, and all around the world to get back their freedom.

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