The Builders Ladder - Podcast Episode

Create A Simple & Effective Social Media Presence (For Builders Who Are Scared Of Social Media) | With A Strategy, You Can Learn From Other People’s Mistakes And Get There In Half The Time – Marti

youtube-icon-flat-red-play-button-logo-vector

Like Help Implementing the Ideas in This Episode?

Book Your Free 'Gameplan' Call Today and We'll Help You Put Together a Custom, 90-day Growth Plan

EPISODE Notes

In the ever-evolving world of social media, building company owners often wonder if it’s worth the effort. The short answer is yes — if you approach it strategically.

Our latest podcast episode outlines key strategies and common pitfalls, helping you effectively leverage social media to build credibility, attract talent, and ultimately grow your business (without being online or posting constantly!). Here’s a glimpse of what we cover:

  • 0:00 Introduction
  • 2:00 Marti has heard it before “my clients aren’t on social media” which just isn’t true. So should you be using social media? What should you consider?
  • 4:07 You shouldn’t be doing everything, especially without a strategy, so here is TPB’s official three strike marketing strategy.
  • 9:24 Know, like and trust.
  • 12:08 How do we put this into practice? Let’s use an Instagram account as an example.
  • 16:10 So you’re still struggling with getting into social media, getting in front of the camera or finding time to prioritise it. Here are some quick tips to fight those hurdles.
  • 20:41 Key takeaways from today’s discussion.

At The Builder’s Ladder Podcast, we’re your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips.

🚀 Looking to get booked out 6-12 months ahead with projects? Work with us here 👉 https://tpb.tools/call

📈 Do you need help with: Pricing Projects, Getting Paid For Quotes, Hiring A-Grade Talent? Explore our library of resources 👉 https://tpb.tools/resources

Join Our Community
👥 FB Group – https://www.facebook.com/groups/professionalbuilder
📸 Instagram – https://www.instagram.com/theprofessionalbuilder/
🖥️ Website – https://www.theprofessionalbuilder.com

Resources Mentioned

Health Audit

How healthy is your building business? Find out now.
QUIZ
About Your Hosts

Too many building company owners work long hours for very little profit, aren’t able to spend time with their families, and are stressed to the limit.

This is not your fault.

You can be the best builder in the world but trade school doesn’t teach you how to run a business.

This is why we created The Professional Builder.

Gaining control over your business doesn’t need to be hard.

Our proven systems have been used by 5,000+ builders from New Zealand, Australia, USA, UK, Canada, and all around the world to get back their freedom.

How Does Your Building Company Compare?

Take our 43-pt “Business Health Audit” to see how your business compares to others, and identify which areas to focus on for the biggest results (80/20 principal).