The Builders Ladder - Podcast Episode

The number one change you can make to your website to improve conversions and build trust | Creating a how we work with you video for your residential building company with Owen, Marti and Vinnie

youtube-icon-flat-red-play-button-logo-vector

Listen on Spotify

Listen on iTunes

Like Help Implementing the Ideas in This Episode?

Book Your Free 'Gameplan' Call Today and We'll Help You Put Together a Custom, 90-day Growth Plan

EPISODE Notes

In today’s session, we’ll explore how video content can boost conversions on your website. Specifically, we’ll discuss how “How We Work With You” videos can build trust, establish authority, and address the five key questions potential customers often have before meeting your team for the first time.
We’ve also included a selection of top-notch examples, which you can check out via the YouTube upload or the links below!

This episode is best viewed on YouTube but is still audio-friendly.

  • 00:00 Introduction.
  • 02:32 The framework we will be following to help build trust.
  • 08:21 The tried and tested script – “Don’t f*ck with the script” – Owen
  • 13:58— Where would you use a video like this?
  • 15:44 Key elements to note from the script and why they are important.
  • 17:55 Where you can find the full script.
  • 19:05 Example video: https://vimeo.com/237017393/1fcc040e64

At The Builder’s Ladder Podcast, we’re your partners in building a thriving construction business. Subscribe now for weekly episodes packed with actionable tips.

Follow TPB for more: https://www.instagram.com/theprofessionalbuilder/

Get your business health audit + free resources (including website audit) here: https://www.theprofessionalbuilder.com

🚀 Head to https://tpb.tools/call to book your FREE strategy session.
📈 FREE Resources For Builders – https://tpb.tools/resources

Join Our Community
👥 FB Group – https://www.facebook.com/groups/professionalbuilder
📸 Instagram – https://www.instagram.com/theprofessionalbuilder/
🖥️ Website – https://www.theprofessionalbuilder.com

Resources Mentioned

Health Audit

How healthy is your building business? Find out now.
QUIZ
About Your Hosts

Too many building company owners work long hours for very little profit, aren’t able to spend time with their families, and are stressed to the limit.

This is not your fault.

You can be the best builder in the world but trade school doesn’t teach you how to run a business.

This is why we created The Professional Builder.

Gaining control over your business doesn’t need to be hard.

Our proven systems have been used by 5,000+ builders from New Zealand, Australia, USA, UK, Canada, and all around the world to get back their freedom.

How Does Your Building Company Compare?

Take our 43-pt “Business Health Audit” to see how your business compares to others, and identify which areas to focus on for the biggest results (80/20 principal).