Podcast Episode #103
The Builders Ladder - Podcast Episode

Marketing Machine Master Class | Prepare To Grow Your Building Business In A Market With Less Work

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EPISODE Notes

New Zealand is seeing a 24% drop in building consents, leading to less work for many. However, not everyone is affected, and with the right approach, you can avoid competing on price and position yourself to thrive when the market rebounds.

In this solo episode, Owen shares 10 proven marketing strategies you can implement now to ensure your business stays ahead and grows, even in a contracting market.

● 00:00 Introduction.
● 03:39 10 Marketing Strategies that can help grow your business today
● 07:38 Key strategy 1, 3 streets wide flyer & door hangers
● 10:02 Key Strategy 2, site signs
● 13:04 The 4 key questions and 5 primary concerns to consider when making your marketing machine
● 17:31 Key Strategy 3, your 24/7 sales rep
● 18:17 Key strategy 4, the 1% Referral program

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