Margins, Markups & Pricing Ratios: How Jonathan Started Pricing for Profit

Five years stuck in a “rat race” to signing the largest project to date after only two months inside TPB.

Today on The Builder’s Ladder, Vinnie interviews Jonathan about his recent wins. He describes his business before TPB as lacking direction and struggling to grow.

After joining our program, he learned our golden ratios for pricing. This gave him the confidence to land high-value projects with healthy margins.

The results? In just the first two months of the year, Jonathan’s sales were four times higher when compared with the same period in 2023.

Here are the key takeaways from our interview:

• Focus on Results and Taking Action (01:04)
• The Importance of Knowing Your “Golden Ratios” and Understanding Margin vs. Markups (03:43)
• Maximize Resources and Asking the Right Questions (05:59)
• The Value of A Supportive Community (06:42)

Like Jonathan and many members inside TPB, you can also achieve your goals when you have a clear road map. Check out one of our free resources below so you can start taking action that creates an impact:

• Our guide to pricing for profit: https://tp-b.com/pricing-for-profit-85
• How much is your time worth? Find out using our calculations here: https://tp-b.com/professional-builders-rate-85